Privacy Policy


Last Updated: January 2019

The following privacy policy applies to the Services provided exclusively by Aces Everything Inc. (“Aces”). Protecting user privacy is very important to us. When you use the Services, you also consent to the collection, transfer, manipulation, storage, disclosure and other uses of your information as described in this Privacy Policy, so please read it carefully.

By using our Services (as defined in the Terms of Service) you understand and agree that we are providing a platform for you to post content, including but not limited to photos, videos, links, GIFs, captions, text, media, emojis, recipients, Acemojis, drawings, stickers, Aces, flips, comments, and other materials (“User Content“) to the Aces mobile application (the “App”) and to share User Content publicly. This means that other Users may search for, see, use, or share any of your User Content that you make publicly available through the Service, consistent with the terms and conditions of this Privacy Policy and our Terms of Service.

Our Privacy Policy applies to all visitors, users, and others who access the Services (“Users”).

1. Collection of Personal Information

Personal information provided to Aces by its Users (“Personal Information”) upon registration will remain confidential and will not be disclosed to any outside organization without prior consent of the user unless required by law or if the terms and conditions stated on this page are violated. Aces does not sell or trade your Personal Information to outside parties. We may disclose your Personal Information to vendors, partners, and affiliates that help us operate the App and Site, conduct our business or provide the Services to you.

Personal Information includes the following information:

  • Your first name, last name, username, phone number, birthdate, profile photo, and e-mail address when you register for an Aces account.
  • Any information that you provide for your user profile.
  • User Content that you post to the Service.
  • Communications between you and Aces, such as Service-related email for account verification, changes/updates to features of the Service, etc.
  • Information you provide us to add, connect to, or communicate with other users including but not limited to your contact list, address book, photo gallery, video gallery, camera, search history, User Content selections, third-party social media sites, or through a search on Aces.

Metadata, which is technical data that is associated with User Content, may constitute Personal Information. Metadata can describe how, when, and by whom a piece of User Content was collected and how that content is formatted. Users can add or may have Metadata added to their User Content including artwork, Acemojis, emojis, hashtag (e.g., to mark keywords when you post a photo), geotag (e.g., to mark your location to a photo), text, caption, drawing, illustration, sticker, comments, and/or other data. This makes your User Content more searchable by others and more interactive. If you geotag your photo or tag your photo using other APIs then your latitude and longitude will be stored with the photo and searchable (e.g., through a location or map feature) if your photo is made public by you in accordance with your privacy settings.

2. Use of Personal Information

In addition to some of the specific uses of information we describe in this Privacy Policy, we may use Personal Information to:

  • help you efficiently access your information after you sign in
  • remember information so you will not have to re-enter it during your visit or the next time you visit the Service
  • provide personalized content and information to you and others, which could include but is not limited to online ads or other forms of marketing
  • provide, improve, test, and monitor the effectiveness of our Service
  • develop and test new products and features
  • monitor metrics including but not limited to total number of users, traffic, engagement with the Services, demographic, and psychographic patterns
  • diagnose or fix technology problems
  • automatically update the Aces application on your device
  • bill your credit card or other specified form of payment, in accordance with the Terms of Service

We may combine your Personal Information with non-Personal Information and aggregate it with information collected from other Users to attempt to provide you with a better experience, to improve the Services and to analyze and understand how our Site and Services are used. We may also use the combined information without aggregating it to serve you specifically, for instance, to deliver a product to you according to your preferences or restrictions, for advertising or advertising targeting purposes.

We may also use your contact information to inform you about new products, events or special promotions. If you wish not to receive such communications or you wish to delete your account, you may send an e-mail to [email protected]. You may also remove yourself from the mailing list by clicking on the unsubscribe link that is present in all promotional emails that we send to our customers.

3. Cookies

Cookies are small files that a website or one of its service providers transfers to your device’s storage device via your web browser (if your browser is configured to permit this) that enable its systems to recognize your browser and store certain information. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to your device, and can only be read by a web server of the website that issued the cookie to you.

Aces works with third-party companies that use cookies and other tracking technologies to collect non-Personal Information about user activities on our App in order to help us better understand the use and operation of our Services. We use “persistent cookies” to save your user ID and password for future logins to the Services. We use “session ID cookies” to enable certain features of the Services, to better understand how you interact with the Services and to monitor aggregate usage and web traffic routing on the Services. We also use cookies to maintain internal logs of usage of the Services. Logs include information such as IP address, browser type and version, and computer operating system. We use logs mainly for internal systems administration and diagnostic purposes, and to detect improper use of the site. Logs may also be used to generate aggregate, non-Personal Information for advertisers or other third parties.] You can instruct your web browser to stop accepting cookies or to prompt you before accepting certain or all cookies. If you do not accept cookies, however, you may not be able to use all aspects of the Services.

Cookies placed on your device or computer by any third-party site or service that you may access through the Services may remain stored on your device or computer until you remove them.

Tracking of non-identifying user interaction with Aces may be shared with our third-party partners. We contractually bind these third parties to keep your information confidential and to use it only for the purpose of providing their services.

4. Your Choices About Your Information and User Content

The security of our User data is very important to us. We transfer your Personal Information securely, using industry-compliant encryption technology. When you enter sensitive information on our web or app forms, we encrypt the transmission of that information using transport layer security (TLS).

Your account information and profile/privacy settings:

  • Update your account at any time by logging in and changing your profile settings.
  • Unsubscribe from email communications from us by clicking on the “unsubscribe link” provided in such communications. As noted above, you may not opt out of Service-related communications (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features of the Service, technical and security notices).

When you choose to share your User Content:

Any information or content that you voluntarily disclose for posting to the Service, including but not limited to User Content, becomes available to the recipients you directly select and/or the general public, as controlled by any applicable privacy settings that you set. Once you have shared User Content or made it public, that User Content may be re-shared and/or repurposed by others.

Subject to your privacy settings, any User Content that you make public is searchable by other Users. Certain public User Content, such as Aces and flips, is always public. Any User Content you create, share, and/or exchange may be accessed by Aces during its content monitoring in order to uphold Community Guidelines and platform safety.

If you remove information that you posted to the Service, copies may remain viewable in cached and archived pages of the Service. Further, anonymous information relating to your past usage of the Services may remain in our archived records after your account has been deleted. If you wish to have all of your User Content deleted, please contact us at [email protected] and we will make reasonable efforts to honor your request.

5. Children’s Privacy

Aces does not knowingly collect or solicit any information from anyone under the age of 13 or knowingly allow such persons to register for the Service. The Service and its content are not directed at children under the age of 13. If we learn that we have collected Personal Information from an individual between the ages of 13 and 18 without parental consent or from a child under age 13, we will delete that information as quickly as possible. If you believe that we might have any information from or about an individual between the ages of 13 and 18 without parental consent or from a child under 13, please contact us.

6. Other Sites and Services

We are not responsible for the practices employed by any websites or services linked to or from our Service, including the information or content contained within them. Please remember that when you use a link to go from our Service to another website or service, our Privacy Policy does not apply to those third-party websites or services. Your browsing and interaction on any third-party website or service, including those that have a link on our website, are subject to that third party’s own rules and policies. In addition, you agree that we are not responsible and do not have control over any third-parties that you authorize to access your User Content. If you are using a third-party website or service and you allow them to access your User Content you do so at your own risk.

7. Disclosure to Third Parties

Aces does not sell or trade your Personal Information to outside parties. We may disclose your Personal Information to vendors, partners, and affiliates that help us operate the App and Site, conduct our business or provide the Services to you.

We may disclose Personal Information, including to local, state, or federal law enforcement officials, when we believe in good faith that the law requires such action, or when required to do so by order of a court or other compulsory legal process. We may also share Personal Information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, or to prevent harm to the Site.

We may transfer your Personal Information if we are acquired by or merge with another company. We will notify you in accordance with the procedures contained in this Privacy Policy if your information will become subject to a different privacy policy.

We may use or distribute information about you and your use of the Services in ways that do not reveal Personal Information. For example, we may share anonymous or aggregated user information with advertisers and advertising networks to enable the display of targeted, relevant advertisements. We may also provide anonymous or aggregated usage data or summary characteristics of our audience to potential partners and advertisers or post such information on publicly accessible areas of the Site.

8. Residents of Switzerland or the European Economic Area (EEA)

If you are a resident of Switzerland of the EEA, you understand and acknowledge that Aces may transfer your Personal Information outside of Switzerland and the EEA for processing. In addition, you have the legal right to make a “subject access request”. If you exercise this right and we process your personal data, we are required to provide you with a description and copy of that personal data, and tell you why we are processing it.

As well as your subject access right, you may have a legal right to have your personal data rectified or erased, to object to its processing, or have its processing restricted.

If you have provided us with data about yourself and the grounds for processing is to fulfill a contract between yourself and Aces, or based on your Consent, you have the right to be given the data in machine readable format for transmitting to another data controller.

If we are relying on Consent as the grounds for processing your Personal Information, you may withdraw consent at any time. This will not affect the lawfulness of Ace’s processing of your data prior to your withdrawal. To exercise your rights as a resident of Switzerland or the EEA, please email your request to [email protected].

9. Residents of California

If you are a California resident, you have the right to receive information identifying any third party companies to whom Aces may have disclosed, within the past year, personally identifiable information pertaining to you and your family for that company’s direct marketing purposes as well as a description of the categories of personally identifiable information disclosed. To obtain such information, please email your request to [email protected].

10. Residents of Canada

If you are a Canadian resident, we collect, use and disclose your personal information with your consent, which may be express or implied. You may withdraw your consent to the use and disclosure of your personal information by us or by third parties for marketing purposes at any time by contacting us as specified below under “How to Contact Us.” If you would like to access, update or ask us to delete your preferences or the personal information that we have collected about you, please contact us, and we will respond to your request within 30 days.

You, and we, confirm that it is our wish that this Privacy Policy and all other related policies be drawn up in English. Vous reconnaissent avoir exigé la rédaction en anglais du présent document ainsi que tous les documents qui s’y rattachent.

11. Residents in Countries Not Addressed Here

If you are a resident of a country not mentioned in this Privacy Policy with questions or concerns about the collection, use or disclosure of your Personal Information that we have not addressed in this Privacy Policy, please contact us at [email protected].

12. How to Contact Us

If you have any questions about this Privacy Policy or the Service, or in the event of the death of a User, please contact us at [email protected]. We will usually conduct our communication via email; should we require any other information, we will contact you at the email address you have provided in your request.

13. Changes to Our Privacy Policy

Aces may modify or update this Privacy Policy from time to time, so please review it periodically. We may provide you additional forms of notice of modifications or updates as appropriate under the circumstances. Your continued use of Aces or the Service after any modification to this Privacy Policy will constitute your acceptance of such modification. If you do not agree to the modifications, your access to the Services may be discontinued.